by Maarten Albarda on May 24, 9:57 AM
Principal media is when advertising agencies buy their own media and then resell that media to their clients. Could be problematic.
by Dave Morgan on May 23, 3:37 PM
For one, emboldened China, Iran and North Korea will step up their own regional aggressions.
by Cory Treffiletti on May 22, 2:33 PM
Inventory is no longer finite. And what's more, the audience is no longer captive.
by Gord Hotchkiss on May 21, 1:02 PM
There is a frame that sets the boundaries for what the majority of society understands to be be acceptable for public discourse.
by Steven Rosenbaum on May 20, 1:37 PM
"A tax that increases with the level of engagement would give platforms a financial reason to discourage excessive use and the spread of harmful content."
by Kaila Colbin on May 17, 12:21 PM
It forced us to reckon with all the ways we've abandoned tactile, physical, real-world experiences in favor of our digital toys.
by Dave Morgan on May 16, 2:06 PM
For one, Netflix was all in on ad tech (and the NFL), and advanced TV technology was a major topic at presentations.
by Cory Treffiletti on May 15, 12:59 PM
The integration of voice and video features translates to a fully active AI assistant, with broad implications for our industry.
by Gord Hotchkiss on May 14, 1:30 PM
"Common sense" is one of those underpinnings of democracy that we take for granted. But what if the very concept of common sense isn't true?
by Steven Rosenbaum on May 13, 1:34 PM
If the rumors are correct, Open AI is broadening its reach and is taking on Google search in a full-frontal assault.